Hopewiser Australia

Data Sets

The Australian Address Reference File

Whether your enterprise utilises direct mail marketing, segments markets geographically, models growth in regions or looks to supplement existing address data, you need for a trustworthy address reference file. The Australian Address Reference File (AARF) from Australia Post is the most highly maintained collection of addresses available in a raw form for marketing purposes. The AARF currently contains deliverable addresses with residential, non-residential and no advertising material indicators. The AARF does not include non-street addresses such as PO boxes, locked bags or roadside mailboxes.

Hopewiser can supply the AARF as an add-on for Hopewiser products, tied into the PAF and returned by Atlas products as extra data for captured or matched addresses, or as raw data. Hopewiser can also extract address lists from the AARF based upon State, Locality and Postcode ranges. Hopewiser also provide the AtlasList product for the AARF to allow onsite extraction and sampling using this data as the source.

The New Zealand Post GeoPAF

Hopewiser provides the New Zealand Post GeoPAF as a reference file for all Atlas products avoiding the need for separate products for different country matching. The Atlas products are designed to recognise alternative country data sets and change their matching behaviour and outputs accordingly.

The New Zealand Post GeoPAF offers customers the opportunity to match, correct and verify New Zealand addresses against the latest PAF with the ability to return NZ Map Grid reference data and Delivery Point Identifiers as well.



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